Take 5 | August 2026

Several articles point to emerging trends and give perspectives on matters that touch our industry.

 

 

  1. Designing for the Invisible

Standford Social Innovation Review uncovers the power of solving problems by designing for the unspoken social conventions that hold them in place in “The Science of Norm Design.”

  1. Collegiate Esports go Varsity

Sports Planning Guide (SPG) covers how dedicated facilities support the rapidly growing world of formalized esports on university in campuses in “University Esports Continue to Grow.”

  1. Competitive Fitness Events on the Rise

In “At First Xenom Event, Enthusiasm Grows for the Future of Competitive Fitness,”

Athletech News reports on the “decathlon of fitness,” a Xenom-sponsored event that’s gaining popularity.

  1. Wanted: Tactile, Analog Activities

Ironically galvanized by social media, AP News reports in “Young people are turning to old-school hobbies to get off their phones,” that GenZ and Millennials are seeking hobbies and activities to escape technology and reconnect with childlike creativity and exploration.

  1. Super-apps and Wearables at the Forefront

The Future of Resorts, Gaming and Entertainment | J.P. Morgan, a recent Whitepaper from JP Morgan dives into a growing trend that increasingly blends physical and digital experiences in the resorts, gaming, and entertainment industry.