Meet VERVE Columbia, USC’s newest student housing community that radiates authentic southern style with a modern twist. Located in a high-traffic, vibrant area, the property sits across the street from Founders Park, where the USC Gamecocks baseball team plays home games.
About This Project
The design team brought the project to life with an inspired “southern rocker” narrative that was fully executed throughout the property. Creative use of layered shutters, caned screens, and spindles are complemented by vibrant rugs, patterned flooring, and textured furniture. The enhanced southern charm aesthetic is also reflected in VERVE’s brick, weathered wood and ample pops of color which inspire living spaces that are relatable and comforting to student residents.
PROJECT
VERVE Columbia at University of South Carolina
LOCATION
Columbia, SC
CLIENT
Subtext
AMENITIES
Lobby coffee bar
Game lounge
Content creation studio
Open study, study pods, and private conference rooms
Outdoor sport court
Resort-inspired pool courtyard with cabanas and grills
Fitness center with cardio/strength gym, sauna, meditation rooms, and yoga studio
TARGET AUDIENCE
USC students seeking a modern, vibrant, amenity-rich community living experience.
TYPE
Off-campus premium apartment community featuring 233 apartments and 697 beds. A mix of modern studios, 1, 2, 3, 4, and 5-bedroom floor plans span 412,959 square feet along with over 16,000 square feet of shared spaces.
COMPLETED
2026