MCA-7 Ways to Design Residential Developments for Millennials-1

If you build it, they will come. This motto, born in the 1990s, holds new meaning today for builders and developers looking to target Millennials, the fastest-growing segment of the housing and rental market. With employment figures on the rise, Millennials are finally ready to move out of their parents’ homes and find their own. And as we’ve discovered in our work designing amenities and model home interiors, they’re looking for a place that meets their very specific needs. In fact, the 2016 State of the Nation’s Housing Report from the Joint Center for Housing Studies of Harvard University predicts that this generation will establish 2 million households per year, reaching 40 million in 2025. Given the sheer numbers, builders, architects, and developers must know what to integrate into their projects to attract the Millennials who are looking to rent or buy homes. Read More…

Mary Cook & Josh Kassing

Written By

Mary Cook & Josh Kassing

Founder and President of Mary Cook Associates (MCA)